New Zealand to develop new Sauvignon Blanc flavors
The New Zealand government is planning to spend NZD 12 million to develop new flavors of Sauvignon blanc.
The investment will facilitate the creation of New Zealand-centric flavors and styles that will generate excitement in the domestic and export markets.
The Kiwis’ are intending to do this by manipulating New Zealand’s unique terroir, the way the vines are managed and harvested and managing variation each year.
The distinctive herbaceous, grassy style of Kiwi Sauvignon blanc could be played with, to create a larger variation of tastes for the upper end of the market.
Plant and Food is working closely with industry body, New Zealand Winegrowers, on the project.