Tea Fair held in Hong Kong
The Hong Kong International Tea Fair, organized by the Hong Kong Trade Development Council and the Chinese Tea Culture International Exchange Association was held on August 12-14, 2010 (Thursday) at the Hong Kong Convention and Exhibition Center.
The fair featured a Tea Industry Conference on market trends and branding, as well as a Chinese Tea Enterprises Forum, a variety of tea forums, tea trading, tea-tasting sessions and other activities showcasing the art and culture associated with tea.
There were seven group pavilions organized from the Chinese mainland, India, Japan, Hong Kong, Sri Lanka, Taiwan and Korea. Exhibits highlighted were Hunan black tea, Anxi’s Tie Guan Yin Oolong Tea, Fujian Keemun Black Tea from the Chinese mainland and Darjeeling Tea from India and Ceylon tea from Sri Lanka.
The first tea fair in 2009 in Hong Kong attracted more than 310 exhibitors from 15 countries and regions. This year’s tea fair was meant to reinforce the city’s role as a premier tea-trading hub in Asia.
In a survey conducted at the fair, more than 90 percent of the buyers agreed that Hong Kong has the capability to host an international tea competition, which helps enhance tea trade and promote tea brands, a comprehensive system and regulations on beverage quality testing and assuring, as well as the potential to develop into Asia’s tea leaf auction center.