Meals on wheels program attracted a few customers
A lunch van that was providing boxed lunches in the Shenzhen Hi-Tech Park attracted only a few customers after the meals on wheels program was launched last week. There were more people queuing at nearby fast food restaurants.
One of the companies that provides the boxed lunches, arrives in the site at 11:30 a.m. everyday with a five meal menu each costing 12 yuan per meal. One customers found the box meal unsatisfactory, saying it was not as good as he thought and that variety of meat and vegetables and the taste was not up to expectations. Another customer said the van didn’t provide a lot of choices and he did not want to give the food a try. One customer also complained of no seats and he preferred eating indoors and seating down.
A fast food owners said that the food vans have little effect on their business, saying his meals are flexible and prepared to order. Plus he said that when cold weather comes many people will prefer to sit indoors and have hot meals. Staff members of the company that provides the boxed meals will be conducting surveys to find ways were they can improve the quality of their service, and he believes that boxed lunches sales will pick up as customers will notice that this type of meals saves time.