City to have competition on logo design

City to have competition on logo designThe city of Shenzhen is inviting everyone to design a logo that will showcase the city’s image globally. The logo is expected to be circulated just before the start of the Universiade games.

The logo will serve as an important tool in promoting the city internationally, the logo must show the charisma, uniqueness and vitality of Shenzhen as a city. The logo must be innovative, have a strong visual impact and can be recognized easily and by people with different backgrounds. The winning design will get a prize of 200,000 yuan. The Universiade is expected to attract more than 13,000 athletes and officials from different countries and this is a great time to promote the city internationally.

Design companies and individual designers from around the world are also encouraged to submit any entries. Anyone interested in joining the competition can submit their entries by logging onto www.sz.gov.cn to download the application forms. The games organizer will present awards to the 120 entries that will be chosen and experts will be invited to review the submitted entries. The winner will be announced after a round of qualifying checks, preliminary selection, public voting, reexamination and final approval.

The city’s planning and land resources commission will then display the logo at landmark buildings and public areas and anywhere visible to the public eye. The deadline for submission of entries will be on April 30.

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