Bordeaux Culture to be Promoted in Shenzhen
The Bordeaux region in France will be seeing its culture promoted in Shenzhen all thanks to a planned Bordeaux Culture center. The center is located at Shenzhen Book City CBD store in Futian and is a joint cooperative project between GIE Bordeaux and the Shenzhen Ruby Group. Both sides recently signed a strategic partnership.
The planned center will provide a platform for the Bordeaux grape wine culture, ceramic culture and outstanding documentaries. Also Wan Hongwei the president of the Ruby group will also handles the Shenzhen soccer team appointed its French coach Philippe Troussier as the ambassador of the cultural center. According to Troussier he is willing to stay in CHina for a long time whether for grape wine or for football which he started coaching in 2010.
Furthermore Shenzhen Ruby Group will also bring to the center high quality grape wines produced in Bordeaux in Shenzhen. During the signing ceremony Bordeaux vice mayor Stephan Delaux said, Shenzhen is full of economic vitality and he is willing to introduce Shenzhen to enterprises in his hometown and encourage them to seek cooperation in Shenzhen.