Residents to Get Special Gifts in Preparation for the Reading Month

Residents to Get Special Gifts in Preparation for the Reading MonthResidents will be getting a change to receive reading related gift as part of the 15th Reading Month that will be happening next month. The organizing committee reported that China Mobile have already pledged to give 1.5 million in gift packages until the end of the year. Each package will contain a 15 yuan e-book voucher along with a three month membership to read 50 e-books for free using the company’s reading app And Reading.

To avail of the app China Mobile users must first register and send in their passwords and scan a QR code to get the gift, while other users can log onto And Reading using the QQ or Sina Weibo accounts. The gift is just one of the many activities that will be held during the Reading Month.

This year’s Reading Month will carry the theme Relaying National Spirit, Creating Civilized Life will have various events that is related to the Reading Month which will include a book exchange, a writing contest, a Metro reading activity and a exhibit that give reviews to the Reading months of the past 14 years along with an international symposium for digital books and future technology. A ceremony to launch the Reading Month will be held on Saturday at the Shenzhen Book Center in CBD featuring a sand painting performance and the publication of the latest Reading Index Report.

Several booklists will be unveiled by the organizing committee for various groups of people ranging from the general public, government officials to students.

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