China to Surpass other Countries in Terms of Visitor Spending in New Zealand
China is expected to lead in the overseas visitor spending in New Zealand by 2021. Based on a report the Chinese will bring in a 48 percent surge in spending. New Zealand is projecting to hit a total international visitor spending of NZ$1.1 billion by 2021 up from the previous NZ$ 7.44 billion. Visitor arrivals will also increase from 2.85 million a growth of 4 percent.
Although Australia is New Zealand’s biggest visitor market having 1.2 million visitors in 2014, China is said to exceed this in all traditional market by 2021. Based on a study the Chinese visitor market is slowly maturing and their travel patterns are changing. The Chinese are staying longer and spending more and the trend is expected to continue. And New Zealand’s tourism forecast is saying that China will be the largest market based on expenditure in the next seven years.
In 2014 there were 265,000 Chinese visitors visited New Zealand and that number will double to 571,000 in 2021. The average spending will fall from 309 NZ dollars to 238 dollars in the next seven year compared to the average daily spending of all tourists which fell to 161 NZ dollars. Average stay of a Chinese tourist is forecasted to increase from 18 days to 28 compared to the overall which increased to 23 days from the previous 20 days.