Didi to Tie-Up with Local Ride Hailing Services as Part of Global Expansion
Didi the Chinese ride hailing app is looking to ally with local peers abroad to further penetrate its global expansion strategy. According to the company founder, demand for transportation services is different among various markets and local companies are better positioned to meet this demand. As Didi leaves China, the company seeks to share their technological abilities to its partners in making their transportation service better and more efficient.
Different from Uber, that operates in 400 cities globally, Didi is investing in Uber local rivals such Lyft in the US, Grab in Southeast Asia and Ola in India and created a Star Alliance of ride hailing services. The real dominance in the internet based transportation services is not based on scale, but on how to sharpen its edge in cloud computing, big data nd ares that meets transportation needs. The Beijing based start up also stated that it will allow Didi users to access Lyft’s ride hailing services when traveling to the US.
Similar programs are planned to be launched soon together with Grab that operates in Southeast Asia from Singapore, Vietnam and Thailand. Furthermore motorcycle ride services in Grab’s Asian markets will also be used as these type of service is popular in some areas as motorbikes can weave in and out through heavy traffic.